Ben Crosby’s Unconventional Path to Writing

Who says a biology main can’t nail it on the earth of content material creation? Simply ask our senior author, Ben Crosby. He’s taken his love for the sciences, blended it with a knack for storytelling and found the candy spot right here at Brafton.

Having hopped on board in December 2021, Ben’s been fairly the pressure in our editorial division. He’s writing and enhancing all through the day, dabbling in shopper interactions and making an enormous distinction to our crew.

Discovering His Voice within the Written Phrase

Discuss to Ben about his favorite items to put in writing, and also you’re in for a curveball. “I like working with a shopper in dental know-how,” he admits with a chuckle. “They had been one in every of my first shoppers at Brafton and so they’re simply genuinely good to work with. Plus, it provides me an opportunity to get inventive and even crack a number of dental puns.” Listed here are some:

• “Drill into the untapped potential of digital dentistry”
• “Sensible know-how that will get to the basis of the matter”
• “Filling the cavities in your digital dental ecosystem”

Oh, we see what you’re doing, Ben. Now for a pun to make you ‘grin’ … ‘brace’ your self …

Simply kidding, the strain is simply too excessive now. Shifting on …

What introduced a biology main to the world of wordsmithing within the first place? Ben confessed to all the time having a love for writing, penning brief tales and novels in his notebooks. “My highschool English and literature courses kindled my curiosity,” he shared.

Nevertheless, it wasn’t till school that he noticed writing as a profession path. Balancing his biology main with a inventive writing minor, he discovered himself drawn to the mix of originality and ritual. “I even tried my hand at poetry, however then I picked a writing-intensive class the place I realized how you can write scientific analysis experiences.”

A Pen For Petri Dishes

His first style {of professional} writing got here throughout an internship on the Wisconsin Area Grant Consortium, the place he edited pupil analysis papers. That’s the place he had his lightbulb second — not all scientists are writers, and there’s a job to be performed in bridging that hole.

With a agency footing within the writing world, Ben transitioned into freelance copywriting and ultimately discovered his technique to Brafton. He has since turn into a key participant in our writing crew, typically utilizing his science background to assist talk complicated biotech and pharmaceutical subjects. “Although solely a few of my shoppers are within the life sciences business, it’s actually enjoyable to drag from my earlier information and switch it into one thing extra inventive.”

Crafting Phrases in a Digital Panorama

Working remotely, Ben enjoys the stability between having the house to give attention to his work and the power to work together along with his crew when wanted. He loves Brafton’s tradition of connectivity, permitting him to construct relationships along with his co-workers, regardless of the gap. “I’m an introvert by and thru, however I like checking in with my colleagues by our group chat, throwing a joke right here and there”.

Furthermore, one other one of many joys of working at Brafton for Ben is the sense of goal he finds in his work. Serving to shoppers within the life sciences business talk their findings or spotlight their merchandise, which regularly have a broader impression on society, is extremely rewarding for him.

When requested about current achievements, Ben humbly factors to the optimistic suggestions he commonly receives from shoppers. Nevertheless it’s clear that he brings extra than simply well-written content material to the desk — he gives experience and a perspective that’s uniquely his personal. 

The place Ardour Meets Occupation

Ben’s journey has been a masterclass in embracing the unconventional. The biology major-turned-writer who will get a kick out of dental puns has had a unprecedented final result.

“At first, I suffered from a lot imposter syndrome, doubting that my abilities had been relevant past the realm of scientific experiences. However after I realized how integral writing was to each business it was a breakthrough second.”

Undoubtedly, Ben’s story is a testomony to the ability of dedication, the impression of figuring out your strengths and the magic that occurs once you comply with your ardour. So right here’s to Ben Crosby: the scientist, the storyteller, the punster and a lot extra.

“So long as you’ve gotten the drive to put in writing, you’re capable of. I feel that works in plenty of areas; simply discover methods to take your present abilities and reshape them to the function you need and also you’re golden.”That is how Ben discovered himself precisely the place he’s meant to be — and you’ll, too.