Electrical automobile startup Rivian is reportedly engaged on an e-bike. In response to , CEO RJ Scaringe informed Rivian workers of the undertaking throughout a company-wide assembly the automaker held on Friday. He stated the startup had a “small group” of engineers engaged on a motorcycle.
Bloomberg couldn’t affirm if Scaringe was referring to an electrical bike or bicycle, however the outlet notes Rivian has patents for biking parts and designs. Up to now, Scaringe has stated Rivian desires to increase into the micromobility market ultimately. Rivian didn’t instantly reply to Engadget’s remark request.
The information that Rivian may very well be engaged on an e-bike is available in the identical week that the corporate that may have an effect on six % of its workforce. The cuts characterize the second main restructuring Rivian has undertaken in lower than a yr. The corporate stated the transfer was an effort to refocus itself on scaling manufacturing of its R1T and R1S EVs and, in flip, put Rivian on the trail to long-term profitability. On Friday, Scaringe reportedly informed workers Rivian had unfold itself skinny by attempting to do an excessive amount of directly.
Trying to increase into the e-bike market when the corporate has but to make a revenue may not make a lot sense, however there’s a compelling motive for Rivian to pursue that technique. Even , the biking market was rising because of the recognition of e-bikes. In actual fact, electrical bikes have persistently outsold electrical automobiles and vans. It’s no shock since they’re considerably cheaper to provide and thereby value much less for customers to purchase. A motorbike then may very well be what Rivian must turn out to be worthwhile sooner.
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